OH FASHION YOU ARE SO FUNNY OF THE DAY: FRENCH FASHION CHAIN KOOKAI’S HORRIBLE NEW ADS NEED SOME TRANSLATING.

by hurricanevanessa on September 17, 2012

It’s OK to starve, if you’re well-dressed?

Equally, it’s OK to be single … if you’re chic?

OK.

I’ve fallen into the trap that the advertising agency behind these new Kookai ads have set (- shock – the cheapest form of emotion you can buy.)

But I do find these ads shocking.

The casual misogyny, the blatantly unethical messaging, the idiocy and irresponsibility of it all.

All packaged as “chic.”

They don’t make me want to wear Kookai.

Via

 

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