A TOTALLY IRRELEVANT FOR SOUTH AFRICA (BUT STILL COOL) OUTDOOR CAMPAIGN

January 31st, 2011 by hurricanevanessa

1) It is currently 30-something degrees in Cape Town

and 2) we have no public bus system to speak of …so this campaign should mean nothing to us.

But it’s fabulous. Evil fabulous.

And I can imagine that were we to live in currently freezing Minneapolis and to travel to work on buses, it would be irresistible.

For Caribou Coffee’s new hot breakfast sandwiches in Minneapolis. Advertising agency Colle+McVoy turned this bus shelter into an oven, with actual heat coming from the coils.

Cool. And hot.

Via Creative Criminals

Posted in advertising, Uncategorized | 2 comments

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  1. Mimi:

    January 31st, 2011 at 23:18

    AMAZING!

  2. NickiD:

    February 1st, 2011 at 16:58

    Awesome!